City of Leduc Opioids video
November 15, 2020
Privado brand visual identity
May 7, 2021Fully produced animated explainer video
Animated video commercial we did for Primederma, pharmaceutical company based in our hometown Belgrade, Serbia. This video was used to highlight their bestselling product by following the latest marketing trends accompanied with the exceptional voice over from one of most recognizable artist on Balkan. Marketing campaign was focused on both, TV broadcasters as well as the internet.
Choosing the style is one thing, but selecting the most suitable characters for the campaign is something we always pay special attention to. Different visual assets such as moustaches, glasses or simply weight can have tremendous impact on the final result. We always consult with our clients and we try to give them the most meaningful options so we can have the best possible solution in the end.
Interesting thing about Hemoreks animated explainer video is that it was a very successful radio commercial, so we basically had a voice over to begin with and with a constructive suggestions from Vladimir Stankovic from Primederma.
We’ve created a visual script which led to sketches and illustrations and finally, balanced animation, perfectly produced for all types of media.
Carefully selected characters highlighted what’s Hemoreks all about, and that it can be used by anyone no matter what gender or age, which was one of the most important thing to do.